I chose this hotel so I would be close to the Susukino site of the Sapporo Snow Festival. Susukino is great; it's in the center of town so you're close to subway stations, restaurants, convenience stores, Round 1, Don Quijote, and the Odori site of the snow festival. However, being Sapporo's nightlife and entertainment district, on my way back to this hotel every night I was often approached by people trying to coax me into their establishments or asking me if I'm "looking for something," if you get my drift. If that doesn't bother you (and you're not traveling with kids) then this location cannot be beat. The room was fairly spacious and comfy, and the breakfast buffet rotates its items every morning so no meal is dull. In addition, they kindly replenished my towels and toiletries every day, even when I put the "Do Not Disturb" sign on my door. My only gripes would be that the Internet Center has a PC with extremely limited features and that the hotel didn't do much about the icy sidewalk in front of the building, so guests can often slip and fall on their bottoms. If the Sapporo Snow Festival is your main objective, try a hotel on or near Odori, but I would gladly stay here again outside of winter.